Privacy Policy

Last Updated: October 3, 2019

AJA Video Systems is committed to the security and privacy of our customers’ data. This Privacy Policy explains our commitment to safeguarding our customers’ data and describes how we collect, use, and disclose personal information that we obtain from users of our product or company websites and related services, including online features of our products (collectively, our “Services”).

Your use of the Services is subject to the terms of this Privacy Policy.

Information Collection and Processing by AJA Video Systems

We collect and process personal information about you with your consent and/or as necessary to enable us to identify you and respond to your requests for our products and services, to provide and improve them, and to send you information and support from time to time. We also use this information to operate our business, meet our contractual and legal obligations, protect the security of our systems and our customers, and fulfill other legitimate interests. Since most of the users of our products and Services are doing so in their capacity as employees or companies, most information we collect will be in that capacity (rather than information about you individually, such as your personal tastes). When you use the Services, you may be asked to submit information such as name, email address, company name, address, phone number, your product version, and areas of interest. We may also ask you where you heard about our company or products, and for other information that will help us understand more about your needs or help us process your requests for information. In addition, we may collect credit card and related payment information when you order products, services, or support plans online or through email submission to our orders department. When you are asked to provide personal information, you may decline. But if you choose not to provide information that is necessary for certain Services, those Services may not be available or function correctly.

We collect and process all personal information in accordance with this policy. We collect information about you in various ways when you use our Services, including information you provide directly, information collected automatically, and third-party data sources. Our information collection and processing practices are described in more detail below:

  • Product Registration. You may be asked, on behalf of your company, to complete registration/activation form(s) when using the Services or from within the products, with contact information for use by us in accordance with this policy. Registration or activation information may include the name of your company, your contact information, product information, customer ID, network and operating system, and other relevant information relevant to registration.
  • Reseller Profile. We also collect personal information when you have or create a Reseller Profile. This profile is required in order to use the Reseller Portal and any similar Services. Profile information may include the name of your company, your contact information, and other relevant details regarding activities as an AJA reseller.
  • Support. We offer certain limited online support services as part of the Services. If you access online support when using the Services, you may be asked for information such as customer identifying information, product name, product version, your contact information and other information to help us determine what the technical issues are and how best to help you resolve them.
  • Newsletters. When you subscribe or sign up to receive newsletters published or offered via the Services, we will ask you for your contact information and any other information necessary to enable us to process your request and to send you information regarding our products and services.
  • Aggregate Information. We may take the information we obtain from you and, together with the personal information from other Site users, aggregate it with the identifying information removed so that it is no longer personally identifiable to you or any particular user. We may combine this aggregated, anonymized data (“Aggregate Information”) with the information we receive through cookies, log files and other means to develop generalized information about use of the Services and other generalized information relevant to our business. Your IP address may be collected and stored for the purpose of determining unique users of the Services. We do not use IP addresses to identify or target individual users.
  • Product-related Information Collection. We collect certain additional information in connection with your use of our services or products with online features. For instance:
    • Web-based Services. In connection with certain of our web-based Services we collect certain additional information, including IP address, browser, connection speed, domain, referring URL, and other environment-related information to enable us to provide a secure environment for the use of the Services, to pre-populate forms, and calculate aggregate statistical information about the customers using these Services.
    • AJA Video Systems Products and Services. In addition to the uses set forth above, we may use your personal information to: 1) inform you of product upgrades and updates and subscription renewals; 2) notify you of products and services that we think may be of interest to you; 3) offer you discounts or other promotions with respect to AJA Video Systems products and services that we think may interest you; and 4) contact you for survey purposes to determine how we can better service you or provide better products to meet your needs.

Cookies and Related Technologies

We also use Cookies to enhance the user experience, deliver personalized content, and collect information about the use of the Services. "Cookies" are small computer files that we transfer to your computer's hard drive. Cookies allow us to statistically monitor how many people are using the Services and for what purposes, how often someone uses the Services, and the length of their sessions. We also use Cookies to prevent you from having to re-enter your identification and password information each time you use our Services, combat fraud, analyze and improve Service performance, and fulfill other legitimate purposes. Cookies are not designed to retrieve personal or business data from your hard drive, your email, or any other personal information. Although refusal of Cookies will not interfere with the ability to interact with most of the Services, you will need to accept Cookies in order to access information and use certain functions.

Our web pages may also contain electronic images known as web beacons (also called single-pixel gifs) that we use to help deliver cookies on our websites, count users who have visited those websites, and gather usage and performance data. We also include web beacons in our promotional email messages or newsletters to determine whether you open and act on them.

Our websites may include web beacons and cookies from third-party service providers. In some cases, that is because we have hired the third party to provide services on our behalf, such as site analytics. In other cases, it is because our web pages contain content or ads from third parties, such as videos, news content, or ads delivered by other ad networks. Because your browser connects to those third parties' web servers to retrieve that content, those third parties are able to set or read their own cookies on your device and may collect information about your online activities across websites or online services.

AJA Video Systems utilizes Google Analytics Advertising Features to help provide product information to potential end users and owners of AJA products. AJA also uses the Google Analytics cookie and Google advertising cookies to assist and drive searches from third party sites to the appropriate solution on the company’s Services. This enables AJA Video Systems to provide and guide end users to the solution they seek more efficiently. Google Analytics Advertising Features allows AJA Video Systems to enable features in Analytics that aren't available through standard implementations.

Google Analytics Advertising Features we may use include:

  • Remarketing with Google Analytics
  • Google Display Network Impression Reporting
  • Google Analytics Demographics and Interest Reporting
  • Integrated services that require Google Analytics to collect data via advertising cookies and identifiers

You can opt-out of the Google Analytics Advertising Features that AJA Video Systems utilizes, through Ads Settings, Ad Settings for mobile apps, and by opting out by visiting Google Analytics' currently available opt-outs for the web or using other services such as described at You can learn more about how Google uses data when you use our Services by visiting this page or a successor maintained by Google:

You can also use browser controls to limit how the websites you visit are able to use cookies. Instructions for blocking or deleting cookies may be available in each browser's privacy or help documentation. Please be aware that if you choose to block cookies, certain website features that depend on cookies may no longer function. If you choose to delete cookies, settings and preferences controlled by those cookies, including advertising preferences, may be deleted and may need to be recreated.

Public Forums

Please remember that any information (including personal information) that you submit, post or otherwise reveal in a public forum, including any such feature of our Services (such as a bulletin board, chat room, blog or product discussion forum) will be seen by third parties not related to us. If you are using such a public forum on any of our Services, you are not authorized to collect or use any personal information there (including to contact any individual other than through functionality provided by us in such public forum).

Statement Regarding Children

AJA Video Systems' products and services are not designed to appeal to children under the age of 13. As such, the Services are not directed at children under the age of 13 nor do we knowingly collect or maintain information from children under the age of 13 through our Services.

Third-Party Sources

We also obtain information from third parties. We protect information obtained from third parties according to the practices described in this Privacy Policy, plus any additional restrictions imposed by the source of the information. These third-party sources include:

  • Data brokers from which we purchase demographic data to supplement the data we collect;
  • Applications and services, such as social networks, that make users’ information available to others;
  • Service providers that help us determine your device’s location based on its IP address to customize certain Services to your location;
  • Partners with which we offer co-branded Services or engage in joint marketing activities; and
  • publicly available sources, such as open government databases or other data in the public domain.

Our Use of Personal Information

We use personal information collected through our Services for purposes described in this Privacy Policy or otherwise disclosed to you. For example, we use personal information to:

  • provide and deliver our Services, including securing, troubleshooting, improving, and personalizing those Services;
  • operate our business, such as improving our internal operations, securing our systems, and detecting fraudulent or illegal activity;
  • understand you and your preferences to enhance your experience and enjoyment using our Services;
  • provide customer support and respond to your questions;
  • send you information, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;
  • communicate with you about new products, offers, promotions, rewards, contests, upcoming events, and other information about our Services and those of our selected partners (see the “Your Privacy Choices” section of this Privacy Policy for how to change your preferences for promotional communications);
  • display advertising to you (see the Cookies section of this Privacy Policy for information about your advertising choices); and
  • employ automated decision-making technologies that would not significantly affect you for purposes of providing better security protection, e.g. checking IP addresses against 3rd party services to screen for known threats.

In carrying out these purposes, we combine data we collect from different sources to give you a more seamless, consistent, and personalized experience.

Disclosure of Your Personal Information

From time to time, we share personal information with your consent or as necessary to complete your transactions or provide the products you have requested or authorized. For example, when you provide payment data to make a purchase, we will share that data with banks and other entities as necessary for payment processing, fraud prevention, credit risk reduction, or other related financial services.

We may also share personal information with others:

  • to comply with valid legal requirements such as a law, regulation, search warrant, subpoena, or court order;
  • to enforce or apply the terms of our service or license agreements; or
  • in special cases, such as protecting the rights, property, or safety of AJA Video Systems, our customers, or others, for example to prevent or stop an attack on our computer systems or networks, to prevent spam or attempts to defraud users of our Services, or to help prevent the loss of life or serious injury of anyone.

We may also provide personal information to our vendors, suppliers, authorized resellers, and other business, development, and industry entities ("Partners") to enable them to provide us with products and services to better operate and maintain the Services, assist us in processing your information or provide you with a product or service requested by you.

In such cases, Partners must abide by data privacy and security requirements and are not allowed to use personal information they receive from us for any other purpose. We also may provide Aggregate Information to third parties. For example, we might inform third parties regarding the number of users of the Services and the activities they conduct while using the Services. Depending on the circumstances, we may or may not charge for this Aggregate Information. We may also use Aggregate Information as part of products or services that we provide to third parties and to improve our products and Services.

Certain Partners and government agencies may collect personal information (such as business name, address, email address, credit card information, and customer ID) directly from you and use of that information and other information provided by you to third parties is not governed by this policy even though those Partners and government agencies may share such information with us.

Business Transfers

If we participate in a merger, acquisition, reorganization, divestiture, bankruptcy or similar activity, all information we have collected in or through the Services, including your information and all Aggregate Information, may be transferred to our successor or assignee if permitted by and done in accordance with applicable law.

How AJA Video Systems Protects Your Privacy Internally

We want your personal information to remain as secure as reasonably possible against unauthorized access, use, disclosure, alteration and destruction. We combine industry-standard administrative, physical and technical safeguards with a code of conduct for those employees who are permitted to access our customers' personal information. If you purchase a product or service online, we use SSL encryption to encrypt your credit card information in order to protect the integrity and privacy of the credit card information that you provide via the Internet.

Many of our web-based services are hosted on servers that are co-located at a third-party facility with whom we have a contract providing for security measures. For example, information we collect through the Services is submitted via SSL encryption and stored on a co-located server equipped with industry standard firewalls.

Despite these security measures, the confidentiality and security of any information under our control cannot be guaranteed, and we do not represent or warrant that your personal information will be protected against loss, misuse, attacks, or alteration by third parties. Customers are responsible for maintaining the security and confidentiality of their usernames and passwords. If you have any reason to think your connection to our Services or any information you have submitted is no longer secure (for example, if your password has been misused) you should immediately notify us of the problem by using the email address at the end of this policy.

Your Privacy Choices

Occasionally, an AJA Video Systems business unit may send you communications to provide you with information or promotions relating to products and services that may be of interest to you, including notification of important product issues and updates. You may opt out of receiving these communications as indicated below.

AJA Video Systems Email Promotions

Each email promotion we send will contain instructions on how to unsubscribe in the event that you do not wish to receive future promotional emails from the AJA Video Systems business unit that sent you the email promotion. If you choose to opt out of receiving promotional email communications from any AJA Video Systems business unit, we may still periodically communicate with you via mail and telephone. Please allow 10 business days to be removed from the promotional email list of an AJA Video Systems business unit.

Third-party Email Promotions

If you access and/or use services from any of our Partners by clicking a link when using the Services, an AJA Video Systems/Partner co-branded site or by any other means, any information you reveal in connection with such service is submitted to the applicable Partner and/or third-party site and is not subject to this Privacy Policy. You should consult the privacy policy of any Partner or third-party site with respect to its treatment of any information that you may reveal in this manner.

Correcting or Updating Your Personal Information and Contacting AJA Video Systems

You can request to access, update or delete the personal information that you have provided to us and/or change your preferences with respect to marketing communications from us by contacting the AJA Video Systems business unit to which you provided your preferences. However, to the extent permitted by applicable law, we reserve the right to charge a fee or decline requests that are unreasonable, excessive, or prohibited by law, could adversely affect the privacy or other rights of another person, or where we are unable to authenticate you as the person to whom the data relates. Please note that it may take up to 4 weeks to be removed from the AJA Video Systems business unit’s mail lists and 10 days to be removed from email and phone lists.

European Data Protection Rights

If the processing of personal information about you is subject to European Union data protection law, you have certain rights with respect to that data:

  • You can request access to, and rectification or erasure of, personal information;
  • If any automated processing of personal information is based on your consent or a contract with you, you have a right to transfer or receive a copy of your personal information in a usable and portable format;
  • If the processing of personal information is based on your consent, you can withdraw consent at any time for future processing;
  • You can to object to, or obtain a restriction of, the processing of personal information under certain circumstances; and
  • For residents of France, you can send us specific instructions regarding the use of your data after your death.

To make such requests, contact us at When we are processing data on behalf of another party that is the “data controller,” you should direct your request to that party. You also have the right to lodge a complaint with a supervisory authority, but we encourage you to first contact us with any questions or concerns.

Linked Sites

The Services may contain links to third-party websites and resources (collectively, "Linked Sites"). These Linked Sites are provided solely as a convenience to you and not as an endorsement by us of the content on such Linked Sites. We make no representations or warranties regarding the correctness, accuracy, performance, or quality of any content, software, service, or application found at any Linked Site. We are not responsible for the availability of the Linked Sites or the content or activities of such sites. If you decide to access any Linked Site, you do so at your own risk. Your use of any Linked Site is subject to the policies, terms of use, and privacy policies of such Linked Site, if any.

Do Not Track

Some browsers have incorporated "Do Not Track" (DNT) features that can send a signal to the websites you visit indicating you do not wish to be tracked. Because there is not a common understanding of how to interpret the DNT signal, our websites do not currently respond to browser DNT signals. Instead, you can use the range of other tools to control data collection and use, including the cookie controls and advertising controls described above.

Retention of Personal Information

We retain personal information for as long as necessary to provide the Services you have requested, or for other essential purposes such as complying with our legal obligations, resolving disputes, and enforcing our agreements. Because these needs can vary for different data types in the context of different Services, actual retention periods can vary significantly based on criteria such as user expectations or consent, the sensitivity of the data, the availability of automated controls that enable users to delete data, and our legal or contractual obligations..

Consent to Transfer, Including by European Union Residents

Users located outside the United States who submit personal information to us via the Services or otherwise provide to AJA Video Systems should be aware that the information they submit will be transferred to our servers located in the United States. We take steps designed to ensure that the data we collect under this Privacy Policy is processed according to the provisions of this Privacy Policy and applicable law wherever the data is located. We transfer personal information from the European Economic Area and Switzerland to other countries, some of which have not been determined by the European Commission to have an adequate level of data protection. When we do so, we use a variety of legal mechanisms, including contracts, to help ensure your rights and protections. To learn more about the European Commission’s decisions on the adequacy of personal information protections, please visit: Adequacy of the protection of personal data in non-EU countries.

For EU and Swiss Data Transferred Into the United States

We also comply with the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks with respect to the collection, use, and retention of personal information transferred from the European Union and Switzerland to the United States. We have certified to the U.S. Department of Commerce that we adhere to the Privacy Shield Principles, and we are subject to the investigatory and enforcement powers of the U.S. Federal Trade Commission. If third-party agents process personal information on our behalf in a manner inconsistent with the principles of either Privacy Shield Framework, we remain liable unless we prove we are not responsible for the event giving rise to the damage.

If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit

If you have a question or complaint related to our participation in the EU-U.S. or Swiss-U.S. Privacy Shield, please contact us as indicated at the bottom of this Privacy Policy. For any complaints related to the Privacy Shield frameworks that cannot be resolved with us directly, you may refer the matter to ICDR-AAA®, the International Centre for Dispute Resolution® (ICDR®) is the international division of the American Arbitration Association® (AAA®), an independent dispute resolution body, at To learn more about Privacy Shield dispute resolution, CDR-AAA’s Privacy Shield site is accessible at Finally, under limited circumstances and after other available dispute resolution mechanisms have been exhausted, binding arbitration is available for EU and Swiss individuals to address certain residual complaints not resolved by other means.

Your California Privacy Rights

We are providing this Privacy Policy pursuant to privacy laws in California as well as other jurisdictions. If you are a California resident, you may request certain information about third parties to which AJA Video Systems has disclosed certain categories of personally identifiable information about you for their own direct marketing purposes.  You may make one request per calendar year.  In your request, please attest to the fact that you are a California resident and provide a current California address for your response.  You may send us this type of request via email to the following address:  Please allow up to thirty (30) days for a response.

Changes To This Privacy Policy

We will update this Privacy Policy when necessary to reflect changes in our Services, how we use personal information, or the applicable law. When we post changes, we will change the "Last Updated" date at the top of the Privacy Policy. If we make material changes to the Privacy Policy, we will provide notice or obtain consent regarding such changes as may be required by law.

Questions and Notices Under this Policy

If you have a privacy concern, complaint, or a question for AJA Video Systems, please contact us at Our address is AJA Video Systems, Inc., 180 Litton Drive, Grass Valley, CA 95945, USA, Telephone +15302713301.